About us

Willow Grange Pet and Animal Feed first opened its doors in 2002, with husband and wife duo Michael and Fiona Dunne.
It was very much solely for animal feed in 2002 until a customer asked if they were able to get a sack of hemp for him, and from here on out Willow Grange grew as a tackle shop. They started off by selling bags of hemp, bread crumb and Vitalin to fishermen and then dipped there toe into tackle with some terminal gear but vowed never to sell rods and bigger items!  Until the day a wholesaler accidently left a box of rods with them, customers started to buy the rods straight out of the box and as they say, the rest is history!

Willow Grange Tackle & Bait is in  Ely and is set in a 2,500sqft industrial unit, we hold a vast array of all of the top brands in Angling and have the biggest range of bulk bait in East Anglia which includes being a Bait Centre for Mainline, full range of Sticky Baits, full range of Coppens pellets, also Pigeon feed and bulk sacks of Peas, pulses, seeds and so much more.

In 2019 we have launched our NEW website and online shop will feature thousands of products and is updated daily; we try to bring you the best in cutting edge tackle combined with great prices and excellent service with expert information.

In 2021 Willow Grange was taken over by husband-and-wife team Jamie and Carmen Martin, and became a shop solely dedicated to fishing tackle and bait, with the aim of expanding the business and bringing in new brands and customers and becoming the go to tackle shop for East Anglia.

Willow Grange is run by experienced anglers of all disciplines and will help you with any information or advice in Angling. Please contact us on 01353 649573 or email us at info@willowgrange.co.uk and we’ll be happy to help.